Creating the freedom to grow

Collective Ambition is a boutique consultancy helping business leaders develop scalable RevOps functions.

Purpose

After twenty years in Senior Leadership roles at marketing and tech agencies, I decided it was time to create a new path.

Throughout my career I’ve been responsible for revenue growth for scale up, PLC and PE backed agencies and accountable for generating between £2-3m a year.

Over that time I’ve learned what works and what doesn’t and, crucially, that growth can be fun, but only when you have the right foundations in place to succeed.

I launched Collective Ambition to focus on what really drives me: connecting with amazing people, helping their businesses grow and using my skills and network to accelerate their progress.

Tom Rigden, Founder

Let's talk

“Tom and I worked successfully together for many years. He builds trust and wins deals. He would be an incredible asset to any organisation seeking growth.”

— Ben O’Brien, Managing Director, Jaywing

How we work

BLUEPRINT

Working with you to define your ICP, refine your go-to-market proposition and align sales and marketing strategies with your growth objectives.

ENGINE

Levelling up your sales decks and go-to-market content, streamlining sales CRM reporting and building targeted ABM programmes.

ACCELERATOR

Taking a hands on approach to drive revenue growth, working in your business to drive the plan, accelerate results and establish a high-performing RevOps function.

Where do we start?

Set the ambition

The first step is to understand exactly where you are on your growth journey and what you want to achieve. There isn’t a one size fits all model and we know that growing pains come in all shapes and sizes.

It might be that all you need is a specific problem solving that can be delivered as a stand-alone project. For example

Sharpen up a go-to-market proposition for a product or service
Refresh creds and pitch decks to level up your presentation quality
Set up HubSpot sales CRM processes and ABM programmes

Or you might need a more end-to end engagement, developing your growth strategy from scratch and working in your business to improve your sales performance and accelerate revenue generation.

Learn More

Define the strategy

Once we understand your business model and growth ambitions, we work collaboratively with you and your teams to set the plan and develop the roadmap, assigning clear goals and ROI projections to our activity as we go.

Planning across three time horizons, we set short term objectives to unlock quick wins, as well as defining mid and long term goals to reflect your desired scale and pace of growth.

The approach balances the use of data, technology and creativity with sales and marketing expertise to design the RevOps engine that’s right for you, wherever you are on your journey.

Learn More

Off we grow!

With your growth roadmap defined, we get to it, working on and in your business to supercharge your growth and keep your go-to market presence sharp.

Our focus is on developing lasting partnerships with a small number of select clients, so that you can always be sure our focus is on you, based on the scale of engagement that we agree.

Learn More

Fractions add up

They say it’s not just what you know and I’m a big believer in that. Over the past twenty years I’ve worked with some incredibly talented people who I’m fortunate to call friends and even more fortunate to be able to bring on the Collective Ambition journey with me as associates.

The model employs fractional teams of independent experts around your project, based on where you are on your journey and how refined your existing proposition already is. Our team of associates includes: